Booklet: How Can We Make Our Museum Newsworthy?

Booklet: How can we make our museum newsworthy?

How Can We Make Our Museum Newsworthy? 46 Publicity Angles for Museums

Every day, editors and producers need material to fill their publications and programs. They’re looking for news that captures the interest of their readers, viewers, listeners and visitors to online publications.

By their very nature, museums and historical societies offer proverbial gold mines of material for news-hungry media professionals. For example, you might:

  • Save an artifact’s life: rescue it from damage or loss and explain its culture value.
  • Contrast a low-tech object in your collections to a high-tech product that’s in the news (such as signal flags and text messaging).

How Can We Make Our Museum Newsworthy?

46 Publicity Angles for Museums contains tips such as these and more. It shows you:

  • The five major criteria that determine newsworthiness
  • Specific publicity angles based on your collections, programs, and other aspects of your museum
  • What to do once you identify what’s newsworthy about your museum.

Whatever the size of your museum or the nature of your collections — whether art, cars, dolls, science, ships, trains or other specialties — you can make use of the angles in this booklet to capture the interest of media professionals.

$7.95, 14 pages. Buy your copy today!

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